Architect your next chapter

A strategic opportunity for rigor and capability.

Serving creatives, founders and those eager to figure it out

We all know you’ve navigated untold complexity. You've built things. Engaged, or maybe even led teams. You aren’t new to this.

But you're in transition: between roles, between industries, between versions of yourself.

You're looking for someone who gets both the strategic walls and the emotional ones. You’re looking for someone who can help you see connections you've missed.

Who creates space where it's okay to not have it all figured out.

You're ready for creative direction, not just career and business advice.

Build your future using a structured process, perspective and assistance

You don't need more deliverables. You need someone who can zoom out and connect dots across industries and ideas. Someone who sees the systems beneath the symptoms.

We help you walk through the fog instead of trying to bulldoze past it. Strategic rigor with psychological safety. Cross-market intelligence with deep compassion.

This is where we architect your next chapter.

Our Sessions

Designed for action, you’ll walk away with a clear 2-3 year vision, rebuilt confidence in your creative abilities, and practical systems for navigating uncertainty.

  • Map your creative strengths and the specific patterns that drain vs. energize your work. Take a new look at the circumstances of your current situation.

  • Build a 2-3 year vision you're genuinely drawn toward, not just what you think you should want. Get in touch with possibility from desire, not obligation.

  • Interrogate and rebuild beliefs about your worth and capability that don't require constant proof. Nurture a transformation of your inner voice from critic to collaborator.

  • Develop an ongoing personal practice for navigating blocks, uncertainty, and creative challenges that work for your specific brain.

  • Create accountability that feels supportive, not suffocating. Celebrate the work you've done and design systems for continuing the transformation.

Stephen, Founder

Lu helped me walk through the fog instead of trying to bulldoze past it. The combination of strategic thinking and emotional support was unlike anything I'd experienced.

Holly, Ad Exec

Lu finds the most relevant examples and expanders from completely unrelated categories. It challenged me to think bigger and braver about what was possible in my creative transition.

Why Coaching?


Benefits of the Coaching Approach:

  • Maintains your agency. You're not a patient but hiring on a new member to your creative team

  • Integrates business and personal. Your next move isn't separate from your identity work, and objectively allows you to think holistically about it

  • Action-oriented. We build systems and frameworks you can use immediately

  • Strategic perspective. Productive, meaningful pattern recognition across the world around you, not just your internal patterns

  • Forward momentum. Less time processing what went wrong, more time building what's next

The coaching container creates space for transformation while honoring your capabilities as a strategic thinker. It is a distinct, but complementary relationship to a therapy routine.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!